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Increase Your Search Rank Using Social Media

The rules of search have changed. In fact, they change on a daily basis. But never so dramatically has rank been altered since the explosion of social media. Social media sites, especially Facebook,...

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SITR SEM ~ What’s Vine and should you use it?

It’s been just over a month since Twitter launched Vine, its quirky video sharing app. However, it seems like many are still unfamiliar with what it’s all about. If you’re one of those people, this is...

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SITR SEM: FREE website analysis

With many different online platforms becoming more prominent – particularly social networks such as LinkedIn, Twitter, Google+, Facebook, etc – companies have many options as to where they spend most...

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SITR SEM: Identifying key competitors Part 2

SITR SEM: SEO Analysis Part 2 Identify key competitors. Chances are this has already been done — it’s pretty rare I come across a business that doesn’t have some grasp on their competitors. This list,...

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SITR SEM: SEO Analysis Part 3

Part 3: Explore what the competition looks like SITR SEM: SEO Analysis Now that you have a more comprehensive list of your true competitors, it’s time to assess what they’re doing that could impact...

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SITR SEM: SEO Analysis Part 4

SITR SEM: SEO Analysis: Part 4: Compete, but don’t copy. Ever look at a really skinny person gobbling up pizza and wonder how they can eat that way, and still look great? Well the same rings true for...

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SITR SEM: SEO Analysis Part 5

SITR SEM: SEO Analysis Part 5: Define what sustained success looks like for you. So you’ve got an idea of where your SEO sits alongside competitors in your space, and you’ve even started making some...

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Social Media and Online Shopping

A recent post highlighted that eCommerce was set to have a big jump.  A recently released study showed how online shopping and social media activities are closely connected.  Leveraging your social...

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It’s time to prepare for the next big Facebook change

We’re about to see some major changes from Facebook! Everyone feels different about change, especially ones that can greatly affect our business. But whether we love it or not, these guys decided to...

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Middle-aged and senior social media Pinterest users on the rise

Ofcom, the UK’s telecoms regulator, have found that there has been significant growth in social networking among older internet users. Ofcom’s Adult media Users and Attitudes Report examined 2012 UK...

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